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About Aster Hospitality Consultancy

Built on
Experience.
Driven by Results.

Since 2015, Aster Hospitality Consultancy has been transforming hospitality visions into profitable, guest-focused businesses across India — led by 20+ years of hands-on expertise with the world's finest hotel brands.

Our Story Start a Project
Taj Group Marriott International Best Western Carlson Group 40+ Projects
2015
Year Founded
40+
Projects Delivered Pan-India
20+
Years Industry Experience
100%
Client Satisfaction Rate
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Hotel Consultancy Restaurant Concepts Kitchen Design & MEP Bar Consultancy Pre-Opening Services Staff Training SOP Development Revenue Strategy Hotel Consultancy Restaurant Concepts Kitchen Design & MEP Bar Consultancy Pre-Opening Services Staff Training SOP Development Revenue Strategy
Aster Hospitality — Our Story
Founded 2015 · Operating Since 10 Years
Our Story

India's Premier
Hospitality
Consultancy

"Aster Hospitality was built on a singular belief — that great hospitality businesses are not born by accident. They are designed, planned, and executed with precision and passion."

Founded and led by Mr. Anil Rawat, a hospitality professional with over two decades of experience across India's most prestigious hotel brands, Aster Hospitality Consultancy was established to bridge the gap between vision and execution for hotel and restaurant owners.

Since 2015, we have successfully delivered 40+ hospitality projects across India — from intimate boutique restaurants to large-scale hotel food & beverage operations — covering pre-opening planning, kitchen design, bar setup, brand development, and ongoing operational support.

Our approach is always practical, cost-efficient, and result-oriented. We work alongside owners and developers — not as outsiders, but as invested partners in your success.

AR
Anil Rawat
Founder & Director · Aster Hospitality Consultancy
Meet the Director

Mr. Anil Rawat —
The Man Behind Aster

With more than two decades of frontline hospitality experience, Mr. Anil Rawat has built his expertise across luxury, upscale, mid-scale, and independent hotel operations — working with globally recognised brands that have defined the industry standard.

His hands-on journey has encompassed both business and leisure segments, giving him a rare 360° perspective on what makes a hospitality business truly thrive — from the guest experience to the bottom line.

Luxury & Upper-Upscale Operations

Extensive tenure with Taj Group of Hotels — India's most iconic luxury hospitality brand.

International Brand Standards

Deep operational knowledge gained working with Marriott International across multiple properties.

Mid-Scale & Independent Hotels

Leadership roles at Best Western Hotels & Resorts and Carlson Group, plus multiple reputed independent ventures.

Consultancy Since 2015

10 years running Aster Hospitality Consultancy with 40+ successful project deliveries and a growing pipeline.

Brand Experience Includes
Taj Group of Hotels
Marriott International
Best Western Hotels & Resorts
Carlson Group
Independent Hotels
Anil Rawat — Director
"The right guidance at the right time can save years of costly trial and error."
— Anil Rawat, Founder
What Drives Us

Our Vision, Mission
& Approach

Everything we do at Aster is anchored in three core pillars that guide every decision, every recommendation, and every project we undertake.

Vision

To become a trusted hospitality operating partner delivering profitable, scalable, and sustainable hospitality assets across emerging and established markets throughout India.

V

Mission

To help hospitality owners save capital, avoid costly mistakes, and achieve faster profitability — while maintaining international hospitality standards on every project we deliver.

M

Our Approach

Practical. Cost-efficient. Result-oriented. We execute every project in the right sequence, within budget, and aligned with market demand — ensuring nothing is left to chance.

A
What We Do

Our Complete
Service Suite

We provide end-to-end consultancy for hospitality and restaurant ventures, guiding projects from concept to successful operation. Our expertise ensures commercially viable, guest-focused, and operationally efficient businesses.

01
Brand Concept
Identity · Positioning · Story

We develop strong, distinctive brand identities that define the soul of the business. This includes concept creation, brand positioning, storytelling, and guest experience frameworks that resonate emotionally and stand out in competitive markets.

Brand Identity Concept Creation Guest Journey Market Positioning
02
Architectural & Interior Collaboration
Space · Flow · Design

We work closely with architects and interior designers to translate brand concepts into physical space. Our collaboration ensures functional layouts, seamless guest flow, and design elements that enhance both aesthetics and operational efficiency.

Layout Planning Guest Flow Operational Design Aesthetic Alignment
03
Graphic Design Collaboration
Identity · Visual · Collateral

We collaborate with graphic designers to create cohesive visual identities across all touchpoints — logos, menus, signage, packaging, and marketing collateral — ensuring consistency and strong brand recognition at every interaction.

Logo Design Menu Design Signage Brand Collateral
04
Food & Beverage (F&B)
Menus · Sourcing · Profitability

Our F&B services cover menu engineering, concept-driven menu development, supplier sourcing, costing, and quality control. We create offerings that balance creativity, profitability, and guest satisfaction across all dining formats.

Menu Engineering Supplier Sourcing Cost Control Quality Standards
05
Hiring & Training Staff
Talent · Culture · Excellence

We assist in recruiting the right talent and building high-performing teams. Our training programs focus on service excellence, brand culture, operational standards, and guest engagement to ensure consistent service delivery from day one.

Recruitment Planning Pre-Opening Training Service Standards Brand Culture
06
Standard Operating Procedures
Consistency · Compliance · Control

We develop clear, practical SOPs that streamline operations and maintain consistency. Covering front-of-house, back-of-house, hygiene, safety, and service standards — enabling smooth, manageable day-to-day operations.

FOH & BOH SOPs Hygiene Protocols Safety Standards Daily Management
07
Strategic Advisory
Strategy · Growth · Performance

We provide ongoing strategic and operational advisory services supporting decision-making, performance improvement, and business growth. Our advisory approach is tailored, data-driven, and aligned with long-term objectives and market realities.

Business Strategy Performance Review Revenue Planning Growth Advisory
Specialised Service

Restaurant Kitchen Design
with Complete MEP Planning

Designing a restaurant kitchen is more than placing equipment — it's about workflow, safety, energy efficiency, and regulatory compliance. We provide end-to-end kitchen design including full MEP planning.

Restaurants & Cafés
Cloud Kitchens
Hotels & Food Courts
QSR & Franchise
Commercial Kitchen Design
MEP Planning Included
Kitchen Layout & Workflow
  • Space planning by menu & service
  • Optimized food flow design
  • Ergonomic staff-friendly layouts
  • Equipment zoning (hot/cold/prep)
Mechanical (HVAC & Exhaust)
  • Kitchen exhaust calculations
  • Hood selection & duct routing
  • Heat load analysis
  • Energy-efficient ventilation
Electrical Planning
  • Power load calculations
  • Equipment power & isolation
  • Lighting design (task + ambient)
  • Panel schedules & SLDs
Plumbing & Drainage
  • Water supply (hot & cold)
  • Drainage & grease trap design
  • Floor drains & slope coord.
  • Health code compliance
Gas System Design
  • Gas line routing & sizing
  • Safety valves & shut-off locations
  • Fire authority compliance
  • Pressure testing & commissioning
40+
Projects Delivered
20+
Years of Experience
10+
Years as Consultancy
4★
Global Brand Credentials
Commercial Kitchen Equipment

Manufactured In-House.
Trusted Nationwide.

Tailored for an in-house commercial kitchen equipment manufacturer, we power professional kitchens across India — from our factory floor directly to your kitchen, serving hotels and restaurants with precision-built equipment.

Powering Hotels & Restaurants Across India
From Our Factory to Your Kitchen
Engineering Kitchens That Perform
Built for Professional Kitchens
Designed to Power Professional Kitchens
Commercial Kitchen Equipment
Pan
India Service
Why Aster Hospitality

The Aster
Advantage

Our core objective is to help owners save capital, avoid costly mistakes, and achieve faster profitability — while maintaining international hospitality standards on every project we deliver.

Global Brand Pedigree

Direct experience with Taj, Marriott, Best Western, and Carlson means we apply international standards and best practices to every project we take on.

Capital-Efficient Execution

We help you invest wisely, avoid expensive mistakes, and reach profitability faster — without compromising on quality or guest experience standards.

Proven & Practical Methods

Every system we recommend is field-tested across 40+ real projects. We focus on what works in the real world — not just consulting theory.

True Partnership Model

We work alongside you as invested partners, not external consultants. Your success is our success — we're in it from day one to long after opening.

End-to-End Under One Roof

From brand concept to kitchen MEP, bar setup to staff training — 40+ deliverables handled by one experienced team with no handoff gaps.

Pan-India Reach

With successful projects delivered across India — from metro cities to emerging hospitality markets — we understand diverse local guest needs and market dynamics.

How We Work

Our Proven
Project Process

A structured, stage-by-stage approach that eliminates guesswork and ensures every decision is deliberate, sequenced, and aligned with your goals.

1

Discovery

Free consultation to understand your vision, market, budget, and project scope.

2

Audit & Analysis

Location study, market research, competitor review, and guest profiling.

3

Concept & Design

Brand identity, concept development, F&B direction, kitchen & interior planning.

4

Setup & Systems

SOPs, team recruitment, supplier sourcing, equipment procurement, MEP sign-off.

5

Launch & Beyond

Pre-opening training, soft opening support, and ongoing post-launch advisory.

Ready to Build Something Great?

Let's Turn Your
Vision into Reality

Get expert guidance from India's most experienced hospitality consultancy — no obligation, no cost for the first consultation. Let's talk about your project.

Get Free Consultation Call Us Now
info.asterhospitality@gmail.com +91-8650506350 Dehradun, Uttarakhand · Pan-India Projects